What strategy related to big data is Rolls Royce pursuing in the jet engine business, according to the Forbes article?
What do you think their goal is, based on the strategy you have described above? Explain your answers.
Answer the following questions about the Netflix and Microsoft cases from your reading:
Read both Case 3 (Netflix) and Case 15 (Microsoft) in the book Big Data in Practice by Bernard Marr.
Both Netflix and Microsoft have goals that are supported by Big Data strategies. What goal(s) is(are) each firm working toward using a Big Data Strategy?
What are Netflix’s strategies for reaching their goal(s) in the case? How successful do you think they will be over the next 5 years?
What are Microsoft’s strategies for reaching their goal(s) in the case? How successful do you think they will be over the next 5 years?